Whoa dude! Have you heard about Inside Sales? It’s like totally revolutionizing how businesses sell stuff especially to other businesses (B2B). It’s way more than just someone sitting at a desk – it’s a whole new sales model and it’s seriously mind-blowing!
Inside Sales: Ditching the Cold Calls?
So picture this: Instead of those dreaded cold calls that nobody ever answers imagine a sales team that’s super connected using technology to build relationships and close deals.
That’s essentially what Inside Sales is all about! It’s about harnessing the power of the internet and all these digital tools to connect with potential customers in a way that feels natural and less pushy.
It’s like the coolest sales upgrade ever.
Think of it as a super-powered modern approach to selling that totally re-imagines the traditional sales process.
It’s all about efficiency and building real relationships with clients.
It’s crazy how much things have changed.
I mean seventy-one percent of B2B buyers expect a really amazing super-smooth buying experience—like what you get buying shoes online—according to some Accenture report I read.
They want speed they want multiple ways to connect (omnichannel) and they expect to be able to reach someone anytime anywhere.
That’s a whole different ball game compared to how things used to be.
The old ways of doing sales are totally out especially cold calls.
Why Cold Calls Are SO Last Century
Seriously cold calling is so yesterday! A whopping seventy-nine percent of B2B buyers hate it when salespeople don’t even know anything about their company before calling.
Ninety percent just hang up immediately! (This is according to some study by TechTarget I think.) People are so much more informed these days and they do their own research online.
This means sixty-one percent of B2B buying processes start online! Can you believe people are even researching stuff on vacation or late at night? Yeah 53% do it on vacation and 67% do it outside of work hours.
It’s crazy!
Inside Sales: The New Rules of the Game
Inside Sales is all about adapting to this new world.
It’s about creating a super-smooth connected customer experience at every single point in their journey.
It’s less about pushing a product and more about helping customers find what they need which ironically often leads to a sale! Think of it as being a consultant not just a salesperson.
This approach leads to much higher customer satisfaction.
The Perks of Being an Inside Sales Rockstar
Inside Sales has some serious advantages.
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It’s ridiculously productive because salespeople aren’t wasting time driving around; they can have shorter meetings and close deals faster – leading to lower customer acquisition costs.
They use awesome digital tools to help them manage everything efficiently.
Think CRMs and super-smart automation tools that make their jobs simpler and way more organized.
The flexibility is another awesome thing.
Since salespeople aren’t stuck travelling businesses can react to market changes or customer needs way faster.
They can jump on things quickly and be much more adaptable.
This is super important in today’s fast changing world.
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Skills for Success in Inside Sales
But it’s not just about the tech; it’s about skills too.
Inside Sales pros need amazing communication skills because they don’t get to meet their customers face-to-face.
They really need to build trust and rapport over the phone or online.
Think of it like building a really strong relationship but digitally.
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It’s all about the soft skills! They need to be super personable empathetic and great listeners.
This is crucial because you aren’t building face to face relationships but rather online!
Social Selling: The New Prospecting Game
Prospection is totally different too.
Forget those intrusive cold calls; Inside Sales uses social media especially LinkedIn to connect with potential customers in a much more organic way.
It’s less sales-y and more about building relationships.
It’s like becoming a brand ambassador; you’re sharing insightful information and becoming a trusted resource for your customers.
It’s amazing how people are using LinkedIn.
Eighty percent of B2B leads generated from social media come from LinkedIn – Forbes said that a while back.
And 57% of people check LinkedIn on their phones.
Check our top articles on Inside Sales : comprendre le nouveau modèle commercial
It is a super powerful platform that has changed the way many companies interact with their customers.
Breaking Down the Silos: Teamwork Makes the Dream Work
Inside Sales is all about collaboration.
It bridges the gap between marketing and sales teams.
It’s like finally everyone is on the same page working towards the same goals which makes everything so much more efficient.
It’s a super collaborative and synergistic environment!
The Whole Customer Journey: From Lead to Loyal Fan
Unlike field salespeople who often focus on big clients Inside Sales folks can be involved in every step of the buying process from the first lead to a happy repeat customer.
They see the whole picture which makes them so much better at closing deals and building long-term relationships.
So yeah Inside Sales is a total game-changer.
It’s not just about selling; it’s about building lasting relationships using technology to be more efficient and creating a truly amazing customer experience.
It’s awesome right?