The 2020 Digital Breakthrough Conference at WP Engine was a must for me. It was like a breath of fresh air in a world that felt increasingly disconnected. Heather Brunner WP Engine’s CEO really hit the nail on the head with her message: the digital experience is the human experience. It’s how we connect how we learn how we do business. And it’s evolving faster than ever.
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The Rise of Digital
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It’s clear that the pandemic accelerated this shift but even before the writing was on the wall.
People were already embracing convenience and seeking out digital solutions for everything from shopping to education.
Websites: The New Front Door
Heather shared some amazing stats.
Remember that time you stood in line at H-E-B for hours? Yeah that’s a thing of the past.
H-E-B saw a 20x increase in orders and traffic to their website in the last three months of the pandemic.
College campuses too are embracing the digital world.
Stanford using WP Engine moved their admitted students welcome weekend online reaching 50% more prospective students while maintaining enrollment rates.
And then there’s the Webby Awards.
They pivoted turning their in-person event into a virtual one “Webbys from Home” with over 11 million page views in just two months.
It was a phenomenal example of how creativity and ingenuity could flourish in the face of adversity.
E-commerce: The New Normal
The JP Morgan Chase Chief Investment Officer Michael Cembalest points to the rise of e-commerce as a permanent shift.
Purchases made online are skyrocketing while “card-present” transactions in stores are declining.
Consumers are demanding convenience and accessibility and businesses that meet those needs are thriving.
WP Engine: A Partner for the Journey
WP Engine is right at the forefront of this digital revolution.
Powering over a million digital experiences on their platform they’re committed to helping businesses seize this moment.
It’s not just about technology; it’s about understanding the changing landscape and providing the tools and support to navigate it.
A Decade of Innovation
Heather shared some inspiring insights into WP Engine’s journey.
It started with a simple idea from their founder Jason Cohen who was frustrated with the limitations of existing blogging platforms.
His search for a better solution led to the creation of WP Engine a company that has grown to encompass 900 employees 130000 customers in 150 countries and a global network of over 5000 agency partners.
Core Values: The Foundation of Success
Their core values – innovation leadership and commitment to community – are woven into the fabric of their culture.
It’s not just about profits; it’s about empowering their employees contributing to the open-source world and making a positive impact on the communities they serve.
Powering the Future of WordPress
WP Engine is deeply invested in the continued success of WordPress the world’s most popular Content Management System (CMS) which powers 36% of the web.
They’re proud to be a major player in the WordPress ecosystem supporting developers agencies and businesses around the world.
A Commitment to Innovation
WP Engine’s commitment to innovation is evident in their constant product development.
With 14 product releases since January 2020 alone they’re constantly seeking ways to enhance their platform and provide more value to their customers.
Engine for Good: A Social Responsibility Platform
WP Engine’s “Engine for Good” initiative demonstrates their commitment to social responsibility.
They’re dedicated to supporting open source fostering diversity and transparency and encouraging employee-led community outreach.
Carpe Diem: Seize the Opportunity
As Heather said “Carpe diem.
Seize what’s possible.” The 2020 Digital Breakthrough Conference was a call to action a reminder that the digital world offers incredible opportunities for businesses of all sizes.
But it’s not just about technology; it’s about embracing change building community and making a positive impact on the world.
The Human Experience: A Key Takeaway
The conference left me feeling inspired and energized.
It was a powerful reminder that the digital world is not just about technology; it’s about the human connections that technology enables.
It’s about building bridges fostering understanding and creating a world where everyone has a voice.
Moving Forward: Embrace the Digital Transformation
The future of business is digital.
Whether you’re a small business owner or a multinational corporation embracing the digital transformation is essential for growth and success.
WP Engine’s message at the 2020 Summit resonated deeply with me: the digital experience is now the human experience.
It’s time to seize this opportunity leverage the power of technology and create a world that’s more connected more innovative and more human than ever before.
🔥 Tired of slow website loading times that make your users scream “Noooo!”? 🤬 Get ready to unleash the power of WP Engine and say goodbye to those dreaded loading screens. 🚀 Click here to learn more and unlock blazing fast speeds!